MultiChoice has announced that it is collaborating with Earthshot Prize, a global environmental initiative, to tackle climate change.
This was announced at an event: “Tackling Africa’s Climate Change Challenge” in Lagos which had Hannah Jones, representatives of Earthshot Prize among other environmental innovators and enthusiasts. Stakeholders discussed environmental sustainability in Africa.
Earthshot Prize, founded by Prince of Wales, Prince William, is a global environmental prize designed to incentivise change and repair the planet over the next 10 years. Centred on five Earthshots – Protect and Restore Nature, Clean Our Air, Revive Our Oceans, Build a Waste-Free World, and Fix Our Climate – the prize aims to turn the pessimism surrounding environmental issues into optimism by showcasing innovation.
Speaking during the event, Academy Director of West Africa, at MultiChoice Talent Factory (MTF), Atinuke Babatunde, spotlighted the role of storytelling in tackling global environmental issues.
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“Earthshot Prize exemplifies the power of human ingenuity in finding solutions to restore and protect our planet, and it is through innovation we can transform challenges into opportunities,” Atinuke said.
She said that MultiChoice Talent Factory, a 12-month filmmaking training, embodies nurtures creative talent who use their skills to tell powerful stories and drive positive change.
“The climate problem is not for one-person. Together, let us work towards a sustainable and resilient future.
Jones highlighted the urgency of addressing environmental challenges and emphasised significance of promoting innovative solutions to restore and protect the planet.
Jones said: “We face an urgency to address the environmental challenges threatening our planet. Earthshot Prize symbolises commitment to implement innovative solutions,”. “It is not just an award; it is a call to action. Together, we must act to restore and protect our natural world. Our future depends on choices we make and the actions we take now.”
Story was adapted from the Nation.
